If Facebook's removal of Australian news media content last Thursday caught your attention, and you want to know why the ACCC is shaking the media tree, and putting Google and Facebook under pressure, then here are the facts.
In this video, John McGrath shares how he stays connected through digital media and real estate agent can maintain a healthy balance of 'availability' with their clients.
In this video, real estate agent Lisa Novak and I discuss how she uses social media to build awareness and stay front of mind with local home sellers, and how this has resulted in her generating twelve property listings a week.
In this video, Valentina Borbone and I discuss the virtues of old-timer Facebook and it's younger sibling Instagram. We outline the dos and don'ts of LinkedIn, the best use for Twitter, and point out that Pinterest is untapped.
Learn how a clever 3 series video marketing campaign, coupled with social media advertising on Facebook, Instagram and Youtube, sold a brand new Brisbane property in a matter of days when similar stock was failing to sell.
Raine & Horne Ocean Shores recently won their State Marketing Award. Principal Julie-Ann Manahan believes her success is a direct result of her digital advertising system, Amplify, which has increased their local real estate market share.
Social video is important for real estate marketing. But, which video formats work best? And how do you engage audiences on Facebook and YouTube? Let's look at video techniques that will make your real estate business stand out from the crowd.
Baby Boomers are the demographic most likely to sell houses. But how can you reach them? They’re not online, right? ... Wrong! Let's bust some myths about this demographic. Don't throw the Baby Boomers out with the bathwater!
Facebook is all about friends, but it’s amazing how many real estate agents feel like ‘friends in need’ when it comes to social media marketing. It’s now essential to include Facebook as part of your property marketing campaign strategy, but how?
When it comes to real estate marketing, it’s impossible to ignore Facebook. However, it’s becoming increasingly difficult to get your posts seen by enough people. Why? Because of the Facebook algorithm.
As a real estate agent, you know the importance of getting your social media marketing right. But it takes up so much time, especially if you want to be on several platforms. The secret to getting social right without having to spend too many hours on it each day is 'scheduling'.
