John McGrath shares the importance of social media and how paid advertising can help you to grow your income and sell properties. John shares tips on how to get started, as well as names of agents worth following.
Do you offload your social media advertising to a junior member of staff? Valentina Borbone and I discuss the importance of training and marketing qualifications for staff in charge of paid media budgets. Often it's best to call in the professionals.
Steve Carroll shares his views on social media and how it's changed the way we work, live and play, forever. There is no secret that social media is significantly important to real estate agents, but which platform offers the most potential?
Ever wondered how some agents are able to sell properties super fast? Matt Lahood, CEO of The Agency, sat down with me to talk about the power of social selling. Tune in to hear what social media can do for your agent profile and property sales.
When it comes to the world of digital marketing it‘s very much a two-player game, between Google and Facebook. But should we be worried about the power these media giants have over us?
Some people claim that boosting a Facebook post no longer works – which is not technically correct. So, today I'm setting the record straight and explaining the pro's and con's so that you can be smarter with your paid social media advertising.
If you're an active advertiser on Facebook, like me, promoting property related content, you've no doubt started to experience first hand the Facebook changes that either block your real estate ads. Find out why this is happening.
It doesn’t matter where you start with your social media marketing or paid advertising activities, in the end, it will always come back to audiences and data. This is where ListingLogic is helping agencies of all sizes, including McGrath, with social advertising.
