Armed with a set of questions, provided by real estate agents across Australia, I visited the Sydney offices of agent referral startup OpenAgent to ask Co-CEOs Zoe Pointon and Marta Higuera the tough questions that real estate professionals were keen to know.

Referral sites like OpenAgent are a somewhat controversial new addition to the real estate industry in Australia. I had an insightful chat with founders Zoe Pointon and Marta Higuera to find out the story behind their service.

Real estate agent referral websites are an ever growing breed – some call them industry disruptors and declare they won’t use them, others are happy to be sent leads. Either way, consumers are using them, so let’s explore the home seller’s perspective.