What do political campaigns and real estate marketing have in common? Starr Partners CEO Doug Driscoll explains how agents are like ‘local politicians’ and head office is their campaign HQ.
Personal branding, it’s the buzzword of the moment, and for real estate agents, it is critical to every sale. How will you ensure you stand apart from your competitors – and remain memorable with local home sellers or property investors?
Video marketing can increase the profile of your real estate business and its agents, with prospective clients and the wider community. But you need a clear and consistent video strategy to maximise this medium in your real estate marketing mix.